Do you have a large number of family and friends who are already using Facebook? Your whole family, including Gram and Pap might be using Facebook! Having said that, are your customers also on Facebook? Keep reading to find out more about Facebook marketing and how to develop a strong presence on this platform.
Having a contest is a good way to glean fans. Offer prizes or discounts to your users when they like your page. Be sure that you do give people the prize or you may end up losing a few customers for not being honest.
A simple way to start a conversation with your Facebook fans is to respond to the feedback they leave on your page. This means you’ve got to monitor your wall regularly. Respond to concerns, especially when it is a direct question or product concern.
Be sure that anything that you post online has a link to your Facebook page on it. Link post summaries of blog entries from your site onto Facebook. You can even link your Twitter account to your Facebook page and have all tweets show up there as well.
Do not ignore any questions or comments that are asked of you on Facebook. Thank people if they have contacted you, and follow it up with an answer to whatever they have asked you. Sharing a link to another page that has the right information is an appropriate way to give a good answer.
Remember the audience you already have. Many people concentrate on getting new fans but forget the patrons they have already. For really great Facebook marketing results, it is important to attract an audience that knows it is respected. By keeping your followers feeling respected and happy, you will engage them and earn more loyalty for your brand.
Try offering exclusives when people “like” your page. New likes have the opportunity to draw a lot of attention to your page. Think about a good reward to offer when someone likes your page. This will grab people’s attention rather than asking them to like the page. People are more likely to respond to your requests if you give them an incentive that is worth their time.
Make sure your posts have value. Your followers should learn something from what you post or they should be entertained in some way. Don’t be too much of a salesman, however, or people will get tired of your updates.
Make it easy for visitors to your Facebook page to subscribe or like your page. Giving your visitors some sort of prize for signing up or registering for a service is a great way to connect with them. Use contests or freebies to entice them to give you their contact information.
Facebook is a wonderful tool to reach the masses for your company. Pair this knowledge with the advice from this article to create a great campaign. The more you spend on it, the more you will make.