People often spend downtime on Facebook. It can really be a profitable use of time for you when you put it to work as a marketing application. Many people use Facebook, so reaching them can help you get great results. This article will help you get the most out of Facebook.

Your fans should be interacted with on a regular basis so you can cater to their needs. Make sure you notice when people make posts on your page. Many successful businesses have gotten several marketing ideas from the public. Your fans are the reason for your success, so never make the mistake of ignoring them.

Holding contests is a great way to expand your Facebook fan base, so do your best to take advantage of it. Offers can include discounts and prizes for users “liking” your page. Always award the prize though; you don’t want to be viewed as dishonest.

Regulate your page for spam. There are some filters that can be put into place if you can’t monitor your site all of the time. Any administrator can type in keywords using this tool that will automatically filter it out.

Think of Facebook as a way to share content. Facebook is for more than just idle conversation; it is a primary channel for content. Don’t neglect this powerful marketing tool. Create great content and share interesting information. You will see that Facebook really can drive a great deal of traffic.

Post on other people’s Facebook pages. Posting on another page gets attention. You want this to be positive attention. Only post things that are worthy of posting. Don’t spam other pages.

If your need for customer interaction is not a regular thing, then a Facebook page will not be of benefit. There is no reason for these customers to see the daily happenings at your company. Facebook ads that target customers with a specific interest may be a better bet.

Consider creating a Facebook group for you company. This could be a place where your business could field questions and encourage customers to interact with one another. Facebook is a great place to offer incentives as well as an ideal place to interact with your customers. This will help develop a good relationship with potential clientele.

Ask people in your fan base to comment on your recent product decisions. People love to feel important and knowledgeable. These are the best minds to tap into for opinions. For example, if you blog, you can ask them what kind of posts would interest them.

Use Facebook as a marketing tool for your company. Reading this article can make Facebook a powerful tool in your marketing arsenal. You can do incredible things by taking advantage of what you have learned.