There are tons of Facebook users around the world. It is very likely that you are one of them. If you’re a business owner, you should know how to use Facebook to reach out to customers. This article will teach you what you have to do.

Having a contest is a good way to make more people pay attention to your Facebook page, so be sure you use this to your advantage. When a person likes your page, they can enter a drawing to win a great prize. Always actually send the prize or you’ll ruin your reputation.

Posts about your business should always be professional. Although social media presents a casual platform, you and your business must always be presented professionally. Being professional can bring respect.

Any content published online should be linked to your Facebook page. For example, link a summary of your blog onto Facebook if you have one. Even your tweets from Twitter can be linked to Facebook and be displayed there.

A fan base is something that you will want to expand as much as possible. This means that your focus should be on building your follower count until you have around 5,000 people following you. Large numbers of fans will cause the rate of conversation to skyrocket.

Treat your old customers well. A lot of people concentrate so much on getting new likes and fans that they forget about the fans they already have. If you want your Facebook marketing to pack more power, then make your audience feel respected. This will help them engage themselves in your brand.

Choose updates wisely. Subscribers will lose interest quickly if the content you share isn’t valuable. Your updates ought to be entertaining, helpful and educational. Use Facebook Insights to find out which updates are the most successful so you can provide your audience with more similar content.

You now should understand Facebook marketing back and forth. Use these tips and you’ll be surprised at the success you have. Start today; you’ll be surprised at the success!