Your fans are waiting for you on Facebook. Do you have questions about marketing that need to be answered? Do you want some ideas that really get you results? If that is your case, than this article is going to be of tremendous benefit to you.

Make sure to communicate with your fans to understand their needs. Check out anything posted to your wall. Many successful businesses have gotten several marketing ideas from the public. Remember that customers are the lifeblood of your company. If they desert you, you are toast.

Generate a buzz by offering a freebie through Facebook. Get people to join by enticing subscribers with some free items. Just announce a winner and repeat the promotion as necessary.

Be sure and answer all questions that people post on your Facebook page. Show that you appreciate their questions and comments, and give helpful responses. Sharing a link to another page that has the right information is an appropriate way to give a good answer.

Create custom tabs on your business Facebook page. They let you get information together in an easily readable format. For instance, your current giveaway can have its own tab that lets your followers know how things work.

When you use custom audiences, you are able to target your ads to them by using their email addresses. Your goal is to convert leads into sales, which improves your return on investment for your advertising campaigns.

Know when to post about your business outside of your own Facebook page. When you do so, you can get some good attention on your brand. You want this to be positive attention. Only post when you have valuable information to share. Spamming is something you should never do.

Ask followers to suggest topics or ask for their opinions on company decisions. Customers like to feel they are being heard. If you ask your customers what they want it will help your campaign. You may also want to ask what they want to know more about.

Facebook marketing can seem like a daunting task and getting started may not seem easy at first. Incorporate a Facebook button onto your page. This will give people a simple way to connect with your company and it is not very intrusive. If they become a fan of your Facebook you can send updates that will post on their wall.

Make sure people can “Share” content on your Facebook page. People will likely want to share your content. Facebook is all about sharing and interacting with other people. Providing your audience with useful information will ensure that they return to your page. They will also be more likely to pass that information along to other potential customers.

There are no guarantees in the marketing world. But if you follow sound advice, you are more likely to be successful. Put these tips to use and start enjoying success. This will help propel your business to a higher level.