Marketing With Facebook: Tips And Tricks That Bring Success

By Karen White in Business Startup

For a lot of people, they simply waste their time on Facebook. But, it really can be an amazingly useful tool in terms of marketing. The market of potential customers available to you through Facebook is incredibly vast, and marketing to them successfully can pay off in big ways. Here you’ll get many tips to help you get started.

Having a contest is a good way to make more people pay attention to your Facebook page, so be sure you use this to your advantage. Provide discounts and prizes to those who give your page a “like.” Follow through and actually award a prize or you will appear dishonest.

TIP! Reply to everything written about your company, be it on your page’s wall or elsewhere on Facebook. This, at a minimum, means you need to have someone read wall postings each day and check for “@” postings from other users.

Any online content that you publish should link to your Facebook page. For example, link your blog to your Facebook so that a summary of every post appears automatically on your page. Your Tweets are posted to your Facebook by simply linking the two.

Consider Facebook a type of content-sharing venue. It isn’t just informal chit-chat, it can be a large content format. Don’t neglect this powerful marketing tool. You can even use Facebook to promote your articles or blog posts. You will see that Facebook really can drive a great deal of traffic.

Check comments on your Facebook page regularly and respond promptly. Show that you appreciate their questions and comments, and give helpful responses. Don’t hesitate if you find a link that leads to an answer, even if it’s not something you’ve written.

TIP! Organize some sort of giveaway to gain attention on your Facebook page. Offer entries in return for liking your page.

Improve the Facebook marketing interface of your page using custom tabs. The tabs let you organize your page information to make it easier for customers to navigate. As an example, if you wish to hold a contest, put all the information regarding this in one tab.

Custom audiences allows you to personalize the emails that you send. This increases your conversion rate and lowers the cost of your campaigns as many more of the people you advertise to will convert from leads into full fledged sales on your site.

Although many people waste time on Facebook, you can make use of it for your business benefit. Now that this article has been gone over by you, it should be clear that you can use Facebook to do big things. If you use what you have learned to your advantage, incredible things will follow.

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