Facebook is a wonderful way to market your business, as well as keep in contact with customers. You must learn a few things about marketing on Facebook before you get started, however. Check out the article below to find great tips and information for designing a successful Facebook marketing strategy.

Host a giveaway to get some extra attention for your presence on Facebook. Encourage your visitors to join your page in order to be eligible for some free products. Post who the winners are to your Facebook page; do this often to grow your business.

Learn how to build a fan base. This means that your focus should be on building your follower count until you have around 5,000 people following you. When you hit the 5,000 follower mark, the percentage of people who buy your product should start to rise.

Facebook Pages

Consider when it’s best to post on pages outside of your brand’s official pages. You can garner a ton of attention when you post on other people’s Facebook pages. But really consider whether it’s the type of attention that’s best, overall. Post to other Facebook pages when you have something worthwhile to say. Don’t resort to spam.

Free giveaways are some of the best tactics for your marketing plan. Give something away a winner picked from you followers. You will have the chance to communicate with a large amount of people.

Carefully chose your updates. If your updates are boring or off-topic, you’ll lose fans. Your updates need to be useful, entertaining or educational. Take advantage of Facebook Insights to learn which of your updates is the most successful, and provide more content that is similar.

Obviously, you are seeking to obtain more sales by marketing on Facebook. This is why it’s a good idea to set a goal for how much you’d like to sell by the time the month’s over. It is great to get a lot of people to like your page, but you want that to translate into money or it does not really mean anything. Change your strategy if you aren’t getting the business you are looking for.

Facebook Marketing

Now that you’ve read this article, you should understand the basic requirements for running an effective Facebook marketing campaign. Remember to adapt your strategies in function of the niche you want to target for better results. Educate yourself about the details Facebook marketing before you launch your campaign.