You have probably heard how important it is expand your business by marketing on Facebook. If you don’t know about it, you don’t have to worry. This article outlines all you should know to present a successful campaign on Facebook.

Ask your viewers on a regular basis what they are looking for from you. Check out anything posted to your wall. A lot of businesses that are successful have learned some ideas on marketing from everyday people. Don’t ever ignore your fans as they have a good idea as to what they are looking for.

Give away free items to loyal or potential customers. By advertising some free products for Facebook subscribers, you give your customers an incentive to like you on Facebook, which in turn increases your Facebook visibility. Just announce a winner and repeat the promotion as necessary.

Link all of your content to your Facebook page. If your site has a blog, include a summary and post links via Facebook. Even your tweets from Twitter can be linked to Facebook and be displayed there.

You may want to try Facebook ads. Regular postings only go so far when it comes to promotions of goods and/or services. Purchased ads can make a huge difference. These will add to the traffic that your product brings.

Make sure to respond to all comments and inquiries sent to your Facebook page. Begin your answer by thanking them for contacting you; then, provide the information they require. Sharing a link to another page that has the right information is an appropriate way to give a good answer.

Use custom tabs to make your page stand out. You can expect an overall improvement in your business by using tabs to keep your Facebook page organized for your customers. For instance, your current giveaway can have its own tab that lets your followers know how things work.

Now that you’re done reading this article, you should have a bit more confidence about using Facebook marketing. Log onto Facebook to put these tips to work for you. The sooner you get started, the quicker you can gain attention. Start now.