Excellent Information About Using Facebook Marketing To Your Advantage

By Karen White in Business Startup

Are you prepared to start knocking out the competition? Are they already on Facebook marketing and you wish to do that as well? Do you wish to out-campaign them once and for all? You will need planning and strategy to do this and this article will help in that regard.

Holding contests is a great way to expand your Facebook fan base, so do your best to take advantage of it. Offer up discounts and prizes in return for having your customers like your Facebook page. It is important that you always follow through on any prizes you claim to give; otherwise, people will view you as dishonest.

TIP! If you want to interact with your customers then you need to reply to the things they say to you on Facebook. This means you should always check your wall for new comments and use the @ symbol before mentioning your brand’s name.

Generate a buzz by offering a freebie through Facebook. Offer entries in return for liking your page. Post the winners up on your page, and do the same thing all over again when you find you need more “likes.”

Use Facebook to connect with your customers. Facebook is not just good for informal chatter, but it offers a platform for serious content as well. Create your content with this in mind. Create good blog posts, and promote them across the web so you drive traffic to your Facebook site. You’ll soon see that you can get tons of web traffic from Facebook.

Custom tabs can help you make your Facebook marketing strategies more efficient. They let you get information together in an easily readable format. For instance, your current giveaway can have its own tab that lets your followers know how things work.

TIP! Don’t let spam overrun your page on Facebook. You can monitor your page with certain tools, even when you are not online.

One strategy for turning visitors into fans to to maintain a fans-only content area on your website. If part of your Facebook is hidden so that just your followers can see it, you can convert many visitors into followers. Try to hide just a small portion of the content on your page so you don’t have trouble with SEO later on.

Avoid sending updates that aren’t related to you or your business. It might be tempting to give your opinion on things or to share personal things with people, but this may not be interesting to your followers. Keep the business and personal pages separate so you can focus on your business better.

Now that you have all this valuable knowledge at your disposal, there is no real reason why your Facebook campaigns can’t be better than those of your competitors. Now you have the keys to teach others about success. The tips given here can enable your business to reach a broad audience on social media.

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