The majority of the people within this country use Facebook. Although most use it for personal reasons, business owners are finding it helpful as well. There are free ways to use Facebook in marketing a business, as well as some paid advertising options. Regardless of how you choose to do it, the following tips will assist you on your marketing journey.

Give Facebook advertisements a try. Normal posts to your Facebook page will only promote your products to your current followers. If you want to increase the number of people who see your product or service, purchasing Facebook ads is the way to go. They are inexpensive and can add another dimension to your Facebook marketing.

Avoid allowing spam to take over your Facebook page. When editing your page, look at filter options so spam can be looked into, even if you are not on all the time. Anyone that is an administrator on your profile is able to enter some keywords into the filter so that those things can’t be posted to your page.

Consider Facebook a type of content-sharing venue. Facebook is for more than just idle conversation; it is a primary channel for content. Think of it in this manner. Post real blog posts to promote your posts from other media channels to your Facebook page. You will discover that Facebook has the ability to draw lots of traffic.

Facebook Offers allows you to promote contests or free giveaways to your customers. All you have to do is set up the offer, then switch it to a Promoted Post through your wall. A good offer will appeal to potential customers as well.

You should now have the tools you need to run a successful Facebook marketing campaign. Facebook is very affordable so it is simple to use the tips you learned here. Be sure you’re ready to start soon so your competition doesn’t have a chance. Don’t delay on implementing this strategy.