You may have heard that it’s important to use Facebook marketing to expand your business. If you’re not sure what Facebook marketing means, there’s no need to panic. This article will tell you everything you need to know in order to run a successful Facebook campaign and attract the customers you need.

Sponsoring a contest can be a fantastic way to get more followers on Facebook. Take advantage of this great idea. Offer prizes or discounts to your users when they like your page. Be sure to follow through on any promises you make.

Always use a professional tone when posting on your business’s Facebook page. While there is a generally relaxed atmosphere on Facebook, you still want your business to come across as competent and professional. Folks will have more respect for what you do if your tone stays professional.

Link all of your content to your Facebook page. Even your blog should link to your Facebook page. You can even link your Twitter account to your Facebook page and have all tweets show up there as well.

Facebook ads are a great place to start. Just posting normally isn’t going to do all that much in terms of promoting a product or service compared to having an ad taken out. Purchased ads can make a huge difference. These will add to the traffic that your product brings.

Facebook Offers can help you get the word out about a giveaway. First, write a description of your offer. Then, set the “Promoted Post” flag from your wall. If it’s a good offer, it can be promoted to non-fans.

Always take the time to answer any questions and address any comments made to you through Facebook. Make sure to give helpful answers, and thank them for their time. Additionally, post a link to an article on your site if it can answer their questions.

Carefully choose your updates to create more interest. People will lose interest right away if you are not posting any valuable content. Your updates ought to be entertaining, helpful and educational. Look at the information on Facebook Insights in order to determine which updates have been most successful. Then, you can give your readers more of the same content.

After reading this article, you should not be afraid to do your marketing on Facebook. Log into Facebook now and begin using the advice you just received. When you start immediately, you’ll start enjoying the rewards more quickly. Begin now!