People probably spend way more hours than they should on Facebook. If you apply it to marketing, it can be a good use of time and very helpful to your business. Since millions of people are on Facebook, you’re able to reach out to more potential customers, giving you great results. This article will help you get the most out of Facebook.

Having contests and giveaways can really broaden your Facebook audience, so make sure to take full advantage. Offer prizes or special deals to those who like your page. Make sure you follow through and really award a prize, or you will be seen as a dishonest businessperson.

Your Facebook page needs to stand out from the rest when you are using it to promote the products of services of your business. This can be done by creating a more colorful page and adding things like lots of photos. Pages with images are more attractive to your Facebook fans than just plain text.

Answer all questions and comments sent to you via Facebook. Thank people that answer questions for you or provide other valuable information. Additionally, post a link to an article on your site if it can answer their questions.

Why not buy an advertising space on Facebook? You can alter your ad to your customer base to maximize profit. If you have a budget, do as much as you want. Additionally, you don’t have to make a long-term commitment. The ad can be stopped at any time.

Always answer comments and posts that show up on your Wall. You should always dedicate some time to make contact with people who have taken the initiative to get in touch with your business. You should consider a Facebook post like an email or a telephone call.

Your posts need to be interesting and useful. In other words, you need to share content that people find interesting or posts that have something in them that people can use. Try to include news about interesting products or services as well that you’re offering. Avoid becoming overbearing when you are marketing your products.

Other people can use Facebook to share quotes or play games, but you can build your business with it. Having read the article above, you should know how powerful Facebook marketing can be. If you use what you have learned to your advantage, incredible things will follow.