Facebook Marketing Tips That You’ll Want To “Like”

By Karen White in Business Startup

Your sister, brother, and parents may have a Facebook page. Grammy and Mama might be on Facebook, too! Knowing this, are you aware of whether or not your customer base uses Facebook? If you think so, then you may get some use out of Facebook marketing. Keep reading this article so you can develop a marketing campaign that works.

Interact with your fans regularly so you know what it is they want. Pay attention to any posts that people make. Sometimes a member of the public will have a marketing idea that paid PR flacks overlooked. Your fans are the reason for your success, so never make the mistake of ignoring them.

TIP! You can get additional interest to your Facebook campaign when you use a giveaway. Get people to join by enticing subscribers with some free items.

Consider holding online contests as a means of your Facebook marketing plan. Free samples and discounts are another way to attract followers and get them to try your products. Follow through with your prizes and discounts, or you will lose customers.

You posts should always be professional when you are using Facebook marketing. Although social media presents a casual platform, you and your business must always be presented professionally. You will develop a better reputation if you stay professional.

Your Facebook page needs to stand out from the rest when you are using it to promote the products of services of your business. Add colors and pictures to your page. People are much more drawn to decorative pages than plain ones.

TIP! When you publish something on your website or other social media accounts, link to it from your Facebook page. Set up your blog so that new posts are automatically linked on Facebook.

Do not let SPAM overrun your Facebook page. Even if you aren’t around, you can put filters in place which will monitor and guard your page. You will be able to set up a list of keywords that will be filtered off of your page.

Consider Facebook as one way to share information. Facebook isn’t just about informal chit chat, it’s also a major content format. Use it in that way for your brand. Create informational posts and videos to post on your Facebook page. You’ll soon learn that Facebook can get you a lot of people interested in what you’re selling.

Think about making a group rather than a page. This can encourage subscribers to make a community online and communicate regularly. Do not hesitate to use a page and a group so your subscribers can receive your updates through your page and share their own content on your group.

TIP! Do not let SPAM overrun your Facebook page. Take advantage of filters which allow constant monitoring of your Facebook page, even when you are away.

If you are on Facebook, you know what customers want from a company’s Facebook page. Use your knowledge along with these tips to get your brand messaging across to a whole new group of people. The more you put into it, the more you will get out of it.

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