Do you wish to market a service or product but aren’t sure how to start? If you are, Facebook marketing could be for you. The millions of Facebook users are all potential customers. Keep reading through the below advice to get you going in the right direction.

Talk with your fans often to get their feedback on your products. Pay close attention to your followers and what they want. There are a lot of popular businesses that get marketing tips from their fans. Do not ignore your fans, because you would not be very successful without them.

Reply to followers when they write something on your wall. This means checking you wall for questions or comments regularly. This is particularly important if the comment that has been left for you is negative.

Your Facebook page should be a clearinghouse that makes it easy for followers and visitors to find your other online presences. Set up your blog so that new posts are automatically linked on Facebook. You can link your own Twitter to your own Facebook page to have your tweets show there, too.

A page is great, but a group might be a better idea. A group creates a community of users all interested in a common topic. You could even set up both a group and a page if you would like and if it makes sense for your business.

Fan Base

In order to make the most of your marketing efforts, build a fan base that is solid. Wait on marketing your products until you have a fan base. Once you gain a large following, you marketing efforts will become much easier.

Chose what you share as an update carefully. People don’t want to be flooded with sales jargon or spam. Every update should be entertaining, helpful, or should teach them something. Look into using Facebook Insights to discover what posts are really the most popular with your audience.

Offer an exclusive coupon, sample or great deal for those who “like” your page. Likes can draw new attention to your page. It is appealing to users to get a free gift when they give a page a like. It is something that you can give to everyone or offer a sweepstakes. If they want the item you’re giving away, they won’t mind subscribing to your page.

A company that only interacts with a client infrequently, like a car dealership or a Realtor, does not require a business page on Facebook. Your customers will want to read your posts everyday on Facebook. Use ads instead of a Facebook page in this circumstance.

You should now know how beneficial Facebook marketing can be for your business. Armed with the information you’ve learned here, you are ready to start a campaign of your own. You won’t regret it when your customer base starts growing like crazy.

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