What Are The Benefits Of Using Facebook Marketing?

By Karen White in Business Startup

Facebook has a worldwide user base. This means that you can reach quite a few people if you decide to use Facebook for marketing. If you want to find out more about Facebook marketing, this article will be of help.

Talk with your fans often to get their feedback on your products. Pay attention to any posts that people make. You may be able to use their tips in the future. Remember that customers are the lifeblood of your company. If they desert you, you are toast.

TIP! Make sure to communicate with your fans to understand their needs. If you have people posting to your page, pay attention to them.

Generate a buzz by offering a freebie through Facebook. Offer entries in return for liking your page. Put the list of winners on your wall, and keep doing this every time you have a contest.

Building a fan base is the first step in marketing through Facebook. This means you ought not spend lots of money on product promotion until you garner no less than 5,000 fans. After you hit that many people you should see your conversion rates start to rise.

Be careful of sharing any update that’s totally alien to your brand’s typical messaging. Only post content that your subscribers are interested in hearing about. If you need to discuss controversial subjects, save it for your personal page.

TIP! Creating a contest for your Facebook page is something that you can have some success with. Offer free products or discounts to subscribers when they join.

Ask for fan input. Customers love to feel important. You can tap into this by having your community help you with some decisions. For example, if you run a blog you could ask them what kind of posts you should make.

Always make sure to allow comments on your Facebook pages. You will find that this is a good way to keep people’s negative comments away, but you need to care about their feelings.

Try your best to respond to each and every comment that you get. This include comments in your inbox as well ones posted on your page. It will be surprisingly time-consuming, but it will pay off big in customer support and satisfaction.

Royal Blue

Keep your Facebook page consistent with your website design. For instance, if your website used royal blue, then use royal blue in your Facebook page design, too. That will help folks remember your brand. Your customers will not know what is going on if it is not at least similar.

Use your Facebook page to engage in conversation. Get your fans talking. Ask a question or create a poll; this will get people talking. Once you get a conversation going, join in. If you are having a good converstaion, you will see that your business will go up.

TIP! Remember the customers you already have. In the rush to get new customers, many companies inadvertently take their old customers for granted.

Facebook has an audience as varied as snowflakes. There is no limit to the amount of business you can generate with a successful Facebook marketing campaign. Use the above tips and watch business soar.