There is great buzz about Facebook as a marketing tool. If you’re a bit confused here, no worries. You can receive all the basics you should know about marketing on Facebook simply by reading this article.

Ask your viewers on a regular basis what they are looking for from you. Take everything that is posted into consideration. You would be amazed at how helpful the public can be with marketing ideas. Your fans are the reason you are successful.

Facebook is a great content sharing tool. Facebook is useful for more than chatting with your friends. Create your content with this in mind. Cross promote information between your official website, blog and Facebook. Facebook can drive a ton of traffic to your sites.

Always take the time to answer any questions and address any comments made to you through Facebook. Be sure and thank each person for contacting you, and make an effort to provide them with the information they require. Share links to articles if they answer questions posed on your site.

It is important to have a lot of followers when using Facebook as a marketing tool. You should always aim at gaining a large following. Once you hit that threshold, you’ll see that your conversion rate heads skyward.

Facebook advertisements can help your marketing goals. One of the benefits of this is that it can be custom programmed to only be viewed by demographics you dictate. If you have a budget, do as much as you want. You don’t have to make any commitments long-term, either. Your ad can be stopped any time.

Offer an exclusive deal to those that “like” your page. Likes are something that can make your Facebook page popular. Try offering something exclusive and free to people for “liking” your page. It may be something you offer to others, or perhaps the chance to win your sweepstakes contest. If you are offering them something that they want, they probably won’t think twice about the quick click of a button.

Respond to any comments in your inbox or on your wall. If someone goes to the effort to contact your business, you should take the time to talk with them. Consider that Facebook posts are sort of like phone calls in that they require replies and attention.

Now that this article has taught you what you need to know, you should realize that Facebook marketing really isn’t that scary. Log into Facebook now and begin using the advice you just received. The quicker you use Facebook for marketing, the quicker customers will be coming to your page. Begin now!