A lot of people see Facebook as a mindless time-wasting site. That said, you might be able to turn time spent on Facebook into money if you make use of it to market products and services. The market of potential customers available to you through Facebook is incredibly vast, and marketing to them successfully can pay off in big ways. Learn how below.

Contests can be used to your advantage. Provide discounts and prizes to those who give your page a “like.” If you do offer a cash or gift prize, though, make sure it is actually awarded. Be honest in business, of course.

You will win kudos from your customers when you take the time to reply to their wall comments or questions. It is important to monitor your wall daily and to check out @ messages for your brand as well. Reply to everyone that you can, and make sure that you’re replying to complaints first.

Any online content that you publish should link to your Facebook page. If you’re running a blog, for instance, it’s easy to set it so that links and summaries of your latest posts are automatically cross-posted to Facebook. You can even link your Twitter account to your Facebook page and have all tweets show up there as well.

Obviously, you are seeking to obtain more sales by marketing on Facebook. Therefore, you should set monthly sales goals. It is a great thing to have a lot of likes on your page, but if you wish to make money that really doesn’t mean much. If you aren’t seeing appropriate sales, adjust your marketing strategies.

Other people can use Facebook to share quotes or play games, but you can build your business with it. Now that this article has been gone over by you, it should be clear that you can use Facebook to do big things. You can do incredible things by taking advantage of what you have learned.