Facebook offers many communication opportunities with customers. Social media sites are very popular because people love to communicate with each other. Use Facebook as a marketing tool and watch your business grow.

Does your page stand out from the competition? Adding great photos and unique color combinations really helps. People are much more drawn to decorative pages than plain ones.

Keep spam off of your Facebook page. There are filters at your disposal when editing the page that can help you monitor it, even when you are not on. You and your page administer can use it to filter keywords of your choice.

Answer all questions and reply to all comments. Show that you appreciate their questions and comments, and give helpful responses. Never hesitate to share links within your Facebook page to address a visitors needs.

The first step to success with Facebook marketing is having a solid base of fans. This means you ought not spend lots of money on product promotion until you garner no less than 5,000 fans. If you have that may fans, you can see some real success.

Know when to post about your business outside of your own Facebook page. Posting your opinion on Facebook profiles that you don’t run can get your page some attention. But really consider whether it’s the type of attention that’s best, overall. Only post to another page when it is valuable content. Avoid spamming at all times.

Give away free items on your Facebook page. Host a giveaway for a free product or service that will be won by anyone who follows your page or subscribes to email updates. You will have the chance to communicate with a large amount of people.

Be careful with your Facebook updates. Your followers will become disinterested if you aren’t sharing content that they can use. They want to read something interesting or that entertains them. Try using Facebook Insights to see which updates are more successful than others so you can create similar content for the audience.

Offer an exclusive coupon, sample or great deal for those who “like” your page. The more likes you have, the more attention your page will get. Consider offering people something free and exclusive if they like your page. It could be a sweepstakes or something that every person gets. If you offer something they desire, they will not think twice before clicking that button quickly.

Are you thinking about leaping into the social media world to use it to promote your business? Many people use Facebook and it’s a great marketing tool. This article has shown you how, so get it done.