Your kids, cousins or siblings are probably already on Facebook. It is even possible that your Mom or Grandma are on Facebook, too. However, do you think your customers have an account? If they are, marketing here is a must, and this article will show you how.

Contests can be used to your advantage. Tell people they can win a prize or get a discount if they tell others to subscribe to your updates. Show proof that you have awarded the prize after the contest ends.

When marketing through Facebook, you’ve got to make your page stand out from the competition. Use many colors and images relating to your product. These types of pages certainly do attract more attention.

Use Facebook to connect with your customers. It’s not just about silly informal conversation, there’s real content going on in Facebook. Think of it in this manner. Make sure that you incorporate professional posts about your product on your page. You’ll soon see that you can get tons of web traffic from Facebook.

Answer all questions and reply to all comments. If a person has taken the time to reach out to you, thank them for their time and answer any query they have as quickly as possible. Sharing a link to another page that has the right information is an appropriate way to give a good answer.

Custom audiences allows you to personalize the emails that you send. This is a good way to improve your conversion ratio and reduce what you spend to develop your campaign.

When a person “likes” your page, reward them with a unique gift or special offer. You can glean a lot of attention through Facebook likes. Think about a good reward to offer when someone likes your page. This will grab people’s attention rather than asking them to like the page. If you provide the chance to get something valuable, they will not hesitate to click the button.

You probably have some familiarity with Facebook already, just due to your own personal interactions with it. Your knowledge combined with the information in this article will allow your to conduct a successful social media campaign. You will see a correlation between increased profits and effort put in.

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