The Best Tips For Using Facebook For Marketing

By Karen White in Business Startup

Facebook is one of the most popular social media sites. Even though there are already hundreds of millions of users, tons of people are still joining the site every day. If you won a business and are capable of using Facebook, don’t miss your unlimited opportunities to earn lots of sales. Continue to read to find out what you need to do.

Offering contests is an effective way to increase your fan base. Provide fans with coupons or even a product when they share or Like your page. Be sure that you do give people the prize or you may end up losing a few customers for not being honest.

TIP! Always keep in mind that the Facebook page for your business is a direct reflection of the professional image you want to convey. Even though Facebook is pretty relaxed, do not let yourself become too lax in your posting.

Your Facebook page should be a clearinghouse that makes it easy for followers and visitors to find your other online presences. If you’re running a blog, for instance, it’s easy to set it so that links and summaries of your latest posts are automatically cross-posted to Facebook. Link up your Twitter account so that your Tweets appear on your Facebook wall, too.

Facebook Offers is a great tool for promoting giveaways and contests on your site. You just have to set the offer up, then on your wall, make it into your latest Promoted Post. If your offer is really good, you can consider opening it up to non-fans.

Always answer all the questions and comments sent to you via Facebook. This will show that you are on point and active on your page. If you have a page on your site that holds the information they need, share the link with them.

TIP! Depending on your needs, a Facebook group may work better for you than a page. Groups are like little communities where your fans can interact together.

Always keep your current customers in mind. Many people concentrate on getting new fans but forget the patrons they have already. For a great marketing campaign, you should respect and appreciate your followers. These customers can champion your brand if you engage them effectively.

Try buying Facebook ads. You can alter your ad to your customer base to maximize profit. You can also work within a budget and do as much or as little as you would like. And best of all, you are not committed long term. Your ad can be taken down at any time.

Contests are a fun way to build an audience. Offer a free gift to people who opt in to your newsletter or like your social media pages. The cost is low and the returns are high.

TIP! Facebook Offers lets you provide freebies or host contests easily. Just get the offer all set up and change it to “Promoted Post.

Speak with your fans so they can be involved with the decisions you need to make as a business. People enjoy feeling like they are up-to-date and important. Involving your community in basic decisions is a great way to get the job done. If you blog, ask fans what they want to hear about.

Facebook Marketing

There are many marketing opportunities when it comes to Facebook. This article sets the platform for your success with Facebook marketing. Get started with your new Facebook marketing strategy today.

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